Our Story

We build the world’s number one MIDI guitars - combining beautiful craftsmanship with cutting-edge technology.

Our MIDI Pro system is ultra-fast, incredibly accurate, and completely plug-and-play. It gives guitarists full control over any hardware or software synthesizer, unlocking an entirely new world of sound - without changing the way you play.

The idea began in 2010, when Rob needed synthesizer sounds to bring new life to his band. The only option at the time was to play those parts from a keyboard - until one question changed everything:

“Why can’t we play these sounds from a guitar?”

That question sparked years of research and development at the University of Limerick, leading to the creation of the MIDI Pro system.

Today, every instrument is hand-built in County Kerry, Ireland, by Rob and his team. Each guitar is meticulously crafted - combining traditional luthiery with powerful, expressive MIDI control.

We follow Lean manufacturing principles in our workshop, continuously improving how we build, test, and ship - ensuring every guitar meets the highest standards of quality, reliability, and playability.

A successful Kickstarter campaign and an appearance on Irish Dragons’ Den helped launch the company. Today, our guitars are played by world-class musicians around the globe.

Whether you're a studio artist, live performer, or sound designer, our instruments will take your playing - and your creativity - to an entirely new level.